Strive Bolsters Bitcoin Treasury with $335M Purchase
Strive Asset Management has significantly increased its Bitcoin (BTC) holdings, adding 1,223 BTC with a $335 million investment. This latest purchase brings the company’s total Bitcoin treasury to 36,818 BTC, according to a company statement. The move underscores Strive’s commitment to Bitcoin as a long-term store of value.
Outpacing MARA Holdings
The acquisition follows an earlier purchase that allowed Strive to surpass MARA Holdings (Marathon Digital) in Bitcoin holdings. Strive has strategically grown its position through a combination of direct purchases and equity financing, indicating a deliberate strategy to accumulate BTC without relying solely on operational cash flow.
Equity Financing Fuels Growth
Strive’s approach to building its Bitcoin treasury differs from some other corporate adopters. By utilizing equity financing, the company can allocate capital to BTC without impacting its core business operations. This strategy allows for continued accumulation even during periods of market volatility. The firm’s continued investment signals confidence in the long-term potential of Bitcoin.
Market context
Market data reflects conditions at publication time and is not updated in real time.
Data captured at: Oct 20, 2026 05:15 (Tehran)
Likely market impact
| Segment | Outlook |
|---|---|
| Bitcoin | ▲ Positive |
| Ethereum | ● Neutral |
| Altcoins | ● Neutral |
| Short term | ▲ Positive |
| Long term | ▲ Positive |
Spot prices at publication
Fear & Greed Index
Chart
Source: Cointelegraph